Tet is the time for friends and family members to reunite and share good things together. But all of our actions in Tet make us more easily to pick up unwanted germs that cause sickness and ruin our Tet.
When we’re excited or anticipating about something nice, we tend to rub our hands together. This is a simple knee-jerk reaction, yet has the potential to become a nice and simple reminder to use Lifebuoy.
Whenever someone is rubbing their hands together, anticipating something nice in Tet, foam will appear on their hands as a simple reminder to wash their hands with Lifebuoy.
Lifebuoy will kill germs and make sure you have a healthy and happy Tet in your own hands.
This small simple act will ensure a big Tet.
TET STARTS WITH GERM-FREE HANDS
Client: Unilever
Agency: MullenLowe
Creative Director: Justin Khuong
Art Director: Thuy Vu
Account Manager: Linh Khong, Phuong Dang
Designer: Hoang Nguyen
Producer: Ha Bui
Production House: VAIB
Executive Producer: Duy Ho
Director: Thuy Vu, Zoltan Halmagyi
Director of Photography: Zoltan Halmagyi
Photographer: Wingchan
Post: VAIB